One of the advantages of being a solopreneur or small business is you can change direction faster than a large corporation; there are no committees or layers of management to consult. It’s just you making a decision.
However, too many small business owners get used to flying by the seat of their pants when it comes to making decisions – particularly decisions about marketing. This can have serious long-term effects on your business. If you don’t do enough marketing and your marketing doesn’t get results, you won’t have a business for long.
Watch my latest YouTube Video to hear 3 reasons why you need a written marketing plan.
Thanks for watching!
Andrea J. Stenberg
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