Posts about social media marketing including LinkedIn, Facebook, Instagram and other social media sites. I particularly speak about using social media for coaches, consultants, course creators and other heart centered entrepreneurs.
I hate it when software or online tools change. Even minor tweaks mean I have to learn something new. And sometimes it seems like they’ve made changes just for the sake of making changes. Can you say Microsoft Office? However, I must admit I like the changes made to the inbox for your LinkedIn account. […]
Using LinkedIn: The new inbox Read More »
About a year and half ago I wrote a post called “Should You Send an Automated DM to New Twitter Followers?” In case you haven’t read it, I was against it. Shortly after I wrote that post, the number of automated direct messages (DMs) I received declined. In fact, for several months I received almost
Using Twitter: Another Look at Sending Automated Direct Messages Read More »
Normally whenever a piece of software or a social media site makes major changes it pisses me off. It means I have to devote time to the learning curve – how do the changes work and what buttons do I need to press in order to do what I used to be able to do
Using LinkedIn: Learn about changes to LinkedIn Groups Read More »
Sometimes I feel like I’m living a slightly schizophrenic life. As a marketing consultant specializing in social media, I spend a large chuck of my life immersed in the online World. I’m connecting with other online experts, and using each of the tools. I’m looking at how other businesses are marketing themselves online. I’m online
Are Large Corporations Beating Small Business At Social Media? Read More »
Many companies struggle with how to use Twitter effectively within their business. It’s true whether you’re talking about solopreneurs or large corpororations. The following video is an interview with Jeremy McPeek, V.P. Digital of the Phoenix Suns. He talks about how the Suns are using Twitter and he has some good advice. When talking about
Learn How to Manage Your Company’s Use of Twitter from the Phoenix Suns Read More »
Are you still on the fence about creating a Facebook Fan Page for your business? You shouldn’t be. Here are seven reasons why your business needs a Facebook Fan Page: According to a recent report by Syncapse, on average, Facebook fans spend an additional $71.84 on products for which they are fans compared to those
7 Reasons to Have a Facebook Fan Page For Your Business Read More »
Warning: If you are an experienced Twitter user, this post shouldn’t have much new content for you. Proceed with caution. 😉 There are several ways to retweet someone’s original Tweet. First, if you are logged into your profile on Twitter.com, under the Tweet you want to spread, you can click on the retweet button. That
Using Twitter: How to Retweet Read More »
One of the ways to be of value to people who follow you on Twitter is to Tweet interesting things: cool apps, new plug-ins, interesting facts, helpful blog posts. However, it takes time to always be finding interesting information. One way to ensure you have a ready supply of interesting material to pass along to
Using Twitter: Four Reasons to Retweet Rather than Copy and Paste Read More »
Twitter is a wonderful way to stay connected with a wide variety of people, even people you don’t know in the real world. I first learned about Michael Jackson’s death via Twitter, all of the latest plugins for WordPress came from Twitter and I can eavesdrop on some interesting conversations. But with so many people
6 Steps to Connecting With the Right People on Twitter Read More »
Recently I’ve had a few people ask me how to create an event on Facebook so that their Fan page and not their personal profile is the host. It’s easy to do. Here’s how: First, go to your Fan page while you’re logged into Facebook. Under your Page’s picture (on the left side of your
How to Create an Event Attached to Your Facebook Fan Page Read More »