LinkedIn

5 Ways Entrepreneurs Use LinkedIn To Grow Their Business

Unlike other social networks, it’s not always intuitive as to how to use LinkedIn effectively. If you have a LinkedIn profile and are scratching your head about what to do next, here are 5 ways entrepreneurs are using LinkedIn as a business tool. 1. Establish Your Credibility People prefer to do business with those they

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Create a better LinkedIn profile to get found more often

What’s the secret to creating a powerful LinkedIn profile that gets found? Completing the Summary section. I think the Summary section is possibly the most important part of your LinkedIn profile. It’s one place where you can really show off your personality – give people a taste of who you are. Also, you may not

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How to choose which social media site makes sense for you.

Which Social Media Site is Right for You?

There are so many social media sites it’s hard for the average person to know which one is right for their business. Really, it comes down to your goals – what are you hoping to achieve with your social media marketing. The chart below gives you an overview of what benefits you can have from

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Connecting to people you don't know on LinkedIn

How to Amplify Your Brand on LinkedIn

Having a professional LinkedIn profile can really enhance your image or brand. It establishes your authority, makes you look more professional and can make even the smallest business look like it can compete with bigger companies. This slide show, created by LinkedIn, talks about your profile, your company page and how to engage on LinkedIn.

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Why you should connect with everyone on LInkedIn

Video: Why You Should Connect With People You Don’t Know on LinkedIn

LinkedIn often tells you to only connect with people you know well and trust. In fact, they make it difficult for you to connect with people you don’t know. But is this good advice? I think if you’re trying to grow your business, it doesn’t make sense not to expand your network on LinkedIn. If

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Get introduced on LinkedIn

LinkedIn Connections – should you connect with people you don’t know? #3

In yesterday’s post I talked about Open Networkers and Selective Connectors. If someone is obviously an Open Networker, feel free to send them an invitation to connect, even if you don’t know each other. But what if they’re a Selective Connector or you’re not sure? How do you get connected without offending them or getting

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