This post is written by guest blogger Brendan Cruickshank. And while he has written about how to find green jobs, his advice works equally well for business owners and freelancers who want to find green clients. In an information age, one critical factor stands out – the likelihood that potential employers will investigate you anonymously is […]
A Sustainable Identity: 5 Tips on How to Brand Yourself Green Read More »
Here’s a nice short video from personal branding expert Lethia Owens about how to claim your Google profile. This is helpful if people are likely to search for you by name and there are others in the world who share your name. When you’re online for business, you can’t be in too many places. When
Have you claimed your Google Profile? Read More »
This past week I was on vacation at the in-laws cottage. My son brought a friend and the two of them spent much of the week listening to music by the Arrogant Worms. They listened so much that every time I woke in the middle of the night I’d have one of their songs running
I’m Boring or How to market yourself without being controversial Read More »
The title of today’s blog post is actually a quote from Mitch Joel’s Six Pixels of Separation. He goes on to say: “Just like in marketing, it takes a certain type of person to drive a BWM, and that may not be the same kind of person who likes retro country funk music. The point
Your brand is not for everyone Read More »