Andrea J. Stenberg

I'm a social media marketing consultant based in Owen Sound, Ontario. I'm passionate about helping entrepreneurs get new clients with Facebook, LinkedIn, Google+ and Pinterest.

Succession Planning: Do You Have An Exit Strategy For Your Business?

According to the Canadian Federation for Independent Business over one third of Canadian small business owners plan to leave their business within the next five years, two thirds within the next ten. Yet only ten percent have a formal, written succession plan, 38 percent have an informal plan and 52 percent have no plan at

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Have a problem? Use Social Media to Solve It

One of the hardest things about being an entrepreneur is not having someone to bounce ideas off of. You don’t have anyone in the next cubicle to ask “hey, how do you do …” However, if you’ve built a good social media network, you can have the next best thing. I’m currently organizing a course

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Networking with Colleagues Saves Time, Money and Opens Doors

When you think of networking you probably imagine trying to meet with potential customers, networking to increase sales. But networking with colleagues/competitors is just as productive. Just this week I fired off an email to a colleague complaining about the service I planned to use to set up my affiliate program … it wasn’t going

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Does Financial Market Chaos Have to Mean Financial Chaos for You?

With the financial markets in turmoil, gas prices in perpetual flux and the media pronouncing economic doom and gloom at every turn, it’s no wonder many people are nervous about their financial situation. Many small business owners are worried; some with good reason. My parents have noticed several businesses they have shopped with in the

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Focusing on Existing Customers Was This Entrepreneur’s Key to Success

In 2000, Harry Wagter moved to Ontario from Alberta and like many out-of-work baby boomers, he had difficulty finding in job in spite of pundits telling us employers need to court older workers. “I was a dinosaur,” says Harry. He began looking at purchasing a franchise. “I wanted to buy myself a job.” Harry was

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