What is a podcast you ask? It is simply an internet radio show. You can find them on iTunes, Blog Talk Radio or Stitcher to name a few. In a busy world, podcasts are a great way to consume information or entertainment. I have several podcasts that I subscribe to on my phone and on […]
How to create an “Engaging” Podcast Read More »
In my very first Google+ “Hangout on Air” I interviewed Dina Eisenberg about using Google Plus. During our discussion I asked Dina about using Google Plus for connecting, networking and marketing. We discuss growing your connections; Circles, shared Circles and Circle management; Communities; managing your time on social media and more.
Talking about Google Plus with Dina Eisenberg Read More »
You have one chance to make a first impression. That’s why Cynthia Sanchez of OhSoPinteresting.com suggests we change the cover on our Pinterest boards. Pinterest is such a visual medium that if you want to attract followers, even the covers of your boards need to be appealing. Choosing an image that reflects the content of the
Pinterest Tips: How to Change a Board Cover Read More »
I was recently asked what advice I would give to future entrepreneurs. To paraphrase a proverb my advice is “It takes a village to raise a small business.” Let me explain. Over the years I have interviewed dozens of entrepreneurs – some for this blog, some for teleseminars and some for various publications I have
Advice to Future (and Current) Entrepreneurs Read More »
Still on the fence about Pinterest as a business tool? This strategy from Joan Stewart, aka the Publicity Hound, is simple and frankly brilliant. Her Pinterest board 50 Free Publicity Tips includes simple graphics, each with a tip for publicity. All the pins are the same, with only the number and tip changing, so there’s
Pinterest Tips: How to Rank on Google While Pinning Non-visual Topics Read More »
This morning I was watching the attached video of Elizabeth Gilbert author of Eat Pray Love. She talked about the creative process and how sometimes the creativity comes from an external source, how the words or the poem or the music seems to come from outside the artist. For a lot of business people this
Creativity in Business Read More »
I collect motivational and inspirational quotes. I keep them on file cards and pull them out when I need a boost. I also keep a couple posted on my desk for daily inspiration. I rotate them as needed. That’s why I decided to share this slide show of quotes. The Gretzky one is one of
Inspirational quotes to get things done. Read More »
Content marketing is an important tool for promotion and getting people to know, like and trust you enough to become a customer. But it takes time. And not everyone reads blog posts. That’s why you need to repurpose your content. Reuse your great idea in several media formats to reach the most people. Would you
Infographic: Drive Traffic by Repurposing Your Content Read More »
As I’ve said before, Pinterest is a great tool for driving traffic to your website. It’s already the second best referral source from social media for my site, only below Facebook. And I truly believe if I put more effort into my Pinterest marketing the results would be even better. That’s why I was pleased
Pinterest Tips: Simple Pinterest SEO Read More »
Google Analytics is a free tool that tells you what’s happening with your website. However, it is confusing and if you’re like a lot of people, you look at how many people are visiting your site and not much else. However, GA can tell you so much more.
Beginners Guide to Google Analytics: Exit Pages on Your Blog or Website Read More »