Sometimes when I’m talking to clients about recycling their short live videos the question invariably arises, “won’t people get bored seeing the same material over and over again?” Not only will they NOT get bored, it actually helps them learn, understand and remember what you’re teaching in your videos. For example:
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When you’re looking to market your business using video, where should you start? Live video or pre-recorded video? A lot of entrepreneurs feel a little scared of live video. After all, there’s no do-over when you go live. However, I think the fact that you can’t make it perfect is one of the strengths of
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The great Zig Ziglar said: “People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.” The same is true of your marketing. You wouldn’t attend one networking meeting and say, “There, I completed networking.” But if you acknowledge that your marketing activities take time to bear fruit, how do
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It doesn’t matter if you’re speaking at a virtual event to hundreds of strangers, doing a webinar for 50 people or meeting one-on-one with a potential client you need to look great in Zoom meetings. Of course, these tips also apply to going Live on Facebook, Instagram or even LinkedIn. We all say looks don’t
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You need videos for your website Video on your website helps you build know, like & trust because it lets visitors virtually look you in the eye. They can see your face, hear your voice and experience your enthusiasm and expertise. Video helps you get found on Google. Websites with video are 41% more likely
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With all the social media platforms pushing Live video you need to be prepared to get it right. Here are my secrets to better live video. Secret #1 – Go Live It may seem obvious but … One of the first webinars I ever taught, I wrote out a script. I found amazing photos for
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If you want 2022 to be an epic year for your business you have to stop “seat of your pants marketing”. You can’t just pull it out your ass any time you want to do marketing. You need to plan. In this post I’m sharing 3 reasons why you need to start your marketing plan
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Show Off Your Expertise To figure out what to say on live videos you first need to think about your overall goal. Ultimately your goal is to grow your business, but a single video isn’t going to do that for you. You need a strategy to get visible, then to build the know, like and
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Getting Personal (Not Private) Tired of being the best kept secret in your industry? Learn what to say on Live Videos on Facebook, Instagram, YouTube or LinkedIn to gain visibility as well as build the know, like & trust factor with your audience. Video has become a major driver of visibility online. The algorithms are
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Why should you start video marketing? I’ll bet you’ve watched an online video in the past week. More importantly, I’ll bet your customers are watching video too. That’s why if you haven’t started you need to start video marketing right now. Whether you’ve never shot a single video or you’ve done a few but it’s
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