LinkedIn has had the “who’s viewed your profile” feature for a while. But in the past year it’s become more robust and gives you more information: how many people have viewed your profile, what industry they’re in, how they found you and more. Of course, if you pay to upgrade to the Premium account you […]
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I often say we entrepreneurs are control freaks … that’s partially why we became entrepreneurs in the first place. However, if we want to really grow our business we need to learn to delegate. And if you’re a solopreneur like I am, that means outsourcing. What should you be outsourcing? Anything that isn’t revenue generating.
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Mark Satterfield says, “Businesses don’t fail because of poor products or services. They fail because of a shortage of customers. And that occurs because they lack a consistent marketing strategy.” I agree. I see tons of entrepreneurs who are extremely talented, smart offer fabulous products or services and yet they’re struggling because marketing is hard
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As entrepreneurs we always have more on our “to do” list than we have time for. That’s why I was so excited when Lisa Mallis agreed to come on a HOA and share her tips and strategies for managing your time. Lisa combines her experience as a teacher and direct sales with her love of schedules, systems and
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We all love quotes. They’re easy to share and help us remember key concepts. There are some “gurus” who are quoted frequently. Check your Facebook or Pinterest feeds and you’ll see some of the same people over and over again. In today’s post I decided to share some marketing and social media advice from some really
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When LinkedIn first launched your profile was pretty flat … the only image was your thumbnail photo. But LinkedIn has kept up with the times by adding more visuals to the site and to your profile. It no longer has to be just an online resume. Marketing is about getting people to know, like and trust
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In another episode of The Baby Boomer Entrepreneur t.v. I had the pleasure of interviewing best-selling author Sharon Lechter about her new book Think and Grow Rich for Women: Using Your Power to Create Success and Significance. In this book Sharon includes the same chapters as Napoleon Hill did in his classic original. However, she
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If you’ve been blogging for a while you probably have posts you made when you weren’t thinking about how it would look when shared on Pinterest. And while you don’t want to go back and update the images on all your blog posts, the most popular ones – the ones still getting traffic – should
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What’s the secret to creating a powerful LinkedIn profile that gets found? Completing the Summary section. I think the Summary section is possibly the most important part of your LinkedIn profile. It’s one place where you can really show off your personality – give people a taste of who you are. Also, you may not
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In order to make the most of your LinkedIn account you need to create the best possible profile you can. Here is a short video I created with a quick tips for improving your profile. And yes, you should be able to complete this step in less than a minute. If you enjoyed this video
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