LinkedIn often tells you to only connect with people you know well and trust. In fact, they make it difficult for you to connect with people you don’t know.
But is this good advice?
I think if you’re trying to grow your business, it doesn’t make sense not to expand your network on LinkedIn. If you’re only connecting with people you know, then LinkedIn is just a time-consuming way to back-up your email database.
Here’s a short video by Lewis Howes where he gives his reasons why you should connect with everyone. If you prefer reading vs. watching a video, read my 3-part series of posts LinkedIn Connections – should you connect with people you don’t know?
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Enjoy the video and please leave your thoughts in the comments section.
Andrea Stenberg