Posts about LinkedIn, Facebook, Twitter and other social media sites and social media marketing
Instagram Reels are fun to watch, easy to create and gets tons of reach, views and engagement. But they’re not just for fun and games. You can and should be using Instagram Reels to grow your business. When creating Instagram Reels to promote your business you need to really stay on brand if you want […]
How to Use Instagram Reels to Grow Your Business Read More »
If your reach and engagement on Instagram (or Facebook, LinkedIn or any social network) is down, it’s not the algorithm. Actually, the algorithm is your friend.
The Instagram Algorithm Hates Me … Or Does It? Read More »
When you spring clean your house you are getting into corners you may have missed and doing tasks you may only do once or twice a year. No one really likes spring cleaning, but it’s a necessary evil. Same is true of your social media. You need to clean things up, ensure your profiles
It’s Time For Your Social Media Spring Cleaning Read More »
We all love quotes. They’re easy to share and help us remember key concepts. There are some “gurus” who are quoted frequently. Check your Facebook or Pinterest feeds and you’ll see some of the same people over and over again. In today’s post I decided to share some marketing and social media advice from some really
The Best Social Media and Marketing Quotes Read More »
LinkedIn often tells you to only connect with people you know well and trust. In fact, they make it difficult for you to connect with people you don’t know. But is this good advice? I think if you’re trying to grow your business, it doesn’t make sense not to expand your network on LinkedIn. If
Video: Why You Should Connect With People You Don’t Know on LinkedIn Read More »
Social networking – aka social media – is a way to connect to people online. The people component is often overlooked when people talk about social networking – they focus on the technology rather than the people. Facebook, LinkedIn and Twitter are examples of social networking sites. It may surprise you to learn that YouTube
What is social networking? A beginner’s guide Read More »
Of all the social media sites, LinkedIn is probably the least intuitive. Many people find it difficult to figure out how to meeting new people or participate on the site. That’s probably why so many people join, get five connections, then give up. However, if you don’t want to give up, watch this video about
Using LinkedIn: Having Conversations in Groups Read More »
Yesterday I wrote about why you need to take your online connections off-line. Today I’ll tell you how. When you met somebody online and you’ve had some sort of an ongoing conversation, someone you think you might have a connection with, approach them about having an off-line conversation. You can send them a private message
How to Have Off-Line Conversations with Your Online Connections Read More »
One of the biggest mistakes people make with social media marketing – Facebook, LinkedIn, Twitter – is they think it means they don’t have to talk to people. They think if they’re posting to Twitter, updating their status on Facebook or posting videos to YouTube that’s it for social media marketing. But making posts without
Social Media Marketing Means Talking To More People Not Less Read More »
I hate it when software or online tools change. Even minor tweaks mean I have to learn something new. And sometimes it seems like they’ve made changes just for the sake of making changes. Can you say Microsoft Office? However, I must admit I like the changes made to the inbox for your LinkedIn account.
Using LinkedIn: The new inbox Read More »