Business networking, networking meetings, online networking
Although I love speaking in front of groups, I know it scares the pants off other people. In fact, when I teach at the college, I have often had a student in tears about having to give presentations. But speaking in front of a networking group can be an invaluable marketing strategy. In this great […]
Learn Ivan Misner’s 5 Tips For Getting Past Your Fear of Presenting Read More »
Gathering a stack of business cards at a networking meeting isn’t the way to grow your business. It’s a way to add more clutter to your office. Seriously – having a superficial conversation then grabbing their card does you no good. If you are one of the rare people who actually does something with the
Business networking – don’t just gather names Read More »
I’ve heard time and again that you can’t assume people remember what you do. It’s one of the cornerstones of BNI and any other networking group you belong to. You need to show up to give people a chance to know, like and trust you. And you need to keep showing up so they remember
Don’t Assume People Know What You Do Read More »
Yesterday I wrote about why you need to take your online connections off-line. Today I’ll tell you how. When you met somebody online and you’ve had some sort of an ongoing conversation, someone you think you might have a connection with, approach them about having an off-line conversation. You can send them a private message
How to Have Off-Line Conversations with Your Online Connections Read More »
One of the biggest mistakes people make with social media marketing – Facebook, LinkedIn, Twitter – is they think it means they don’t have to talk to people. They think if they’re posting to Twitter, updating their status on Facebook or posting videos to YouTube that’s it for social media marketing. But making posts without
Social Media Marketing Means Talking To More People Not Less Read More »
The Blogging Boomers Carnival One of my biggest pet peeves is how when talking about baby boomers most people (particularly the media) focus on retirement. And yet the baby boomer generation covers a much larger demographic. At a conference last week, one of the speakers pointed out that George Clooney and Brad Pitt are baby
Boomers are not one-size-fits-all Read More »
When networking on the site LinkedIn, you want to make sure you target the right people to connect with. While I believe you should be some sort of open networker, you don’t need to have an enormous list of connections if you target the right people. A network of 500 highly targeted connections is far
Using LinkedIn: Who should you connect with? Read More »
LinkedIn is a powerful networking tool for business professionals. It is the preferred network for many people because the rules of engagement are more rigid and professional. No one is going to send you a mafia wars invite, nor will anyone post any weird photos from your youth. It’s just business. While the rules (both
LinkedIn Invitations – Why hitting I Don’t Know This Person is a bad idea Read More »
This past weekend I attended Podcamp Toronto. It was an amazing weekend, in part because of the people who were there and in part because I had a plan. I went into the weekend knowing what I needed to get out of the event and how to get it. My personal event strategy is one
6 Ways to Get the Most Out of Attending a Conference Read More »
Many small business owners view social media sites like Facebook, LinkedIn, and Twitter as an exciting new shortcut for marketing their business. They think social media magical solution; if they sign up customers will flock to their website or store front. It’s as if marketing no longer has to be work. Well I hate to
The biggest secret for using social media Read More »