The Baby Boomer Entrepreneur

Yesterday morning I was sitting in my home office after getting my son off to the bus. My cat, Nemo, was rolling around in front of the computer while I checked my email (he likes a morning cuddle before he gets down to some serious napping for the day).
I read my email, read some blogs, [...]

I’ve been listening to Michael Gerber’s book Awakening the Entrepreneur Within.
I don’t usually listen to books on my MP3 player, but I’m really glad I did with this one. Gerber - who is reading his book - is really passionate about the subject of small business and this passion really comes through in the audio.
One [...]

Yesterday a colleague and I were talking about our favourite marketing gurus. I mentioned a couple of online people who are rock stars in their niche; they have huge lists, produce great products and make LOTS of money - in at least one case well over a million dollars annually. My colleague had never heard [...]

In the movie Field of Dreams the ghostly voice told Ray “If you build it they will come.” But that’s not necessarily true of your website. Once you build it, it takes work to get them to come.
1. Include your web address in all printed marketing materials.
It may seem simple but you’d be surprised how [...]

“Good is the enemy of great.”
Jim Collins, business consultant, author, and lecturer on the subject of company sustainability and growth and author of Good to Great: Why Some Companies Make the Leap … And Others Don’t.
I ran across this quote the other day and I haven’t been able to get it out of my [...]