I was a guest on Yvonne McCoy’s SOS 4 Your Business radio show where she asked me about social media marketing, and how to create a plan. I hope you find this interview helpful!
Here’s a video produced by LinkedIn, telling you why a small business owner would want to be on LinkedIn and how you can get results. It’s short so it won’t take too long to watch.
However, I know that many people who get on LinkedIn, set up a profile, send a few invites to connect, then sit there with a handful of connections, wondering what to do next. If that sounds like you, please join me on September 7th for my online workshop: How to Build a Profitable LinkedIn Network. I will teach you the secrets of creating a great profile, how and when to send invitations to people you don’t know and what you need to watch out for so you don’t get kicked off the site.
I’ve heard time and again that you can’t assume people remember what you do. It’s one of the cornerstones of BNI and any other networking group you belong to. You
Don't Assume!
need to show up to give people a chance to know, like and trust you. And you need to keep showing up so they remember you.
I had this point driven home to me last week. On Tuesday I posted an update on LinkedIn, including a link to free ebook on internet marketing I created with some JV partners. About an hour later I received an email from a colleague asking if I do training on internet marketing and social media.
Here is a brief video from LinkedIn on how to ensure you have a complete profile on LinkedIn. The more complete your profile is, the better chance you have of being found my prospective customers. And once they find you, a complete LinkedIn profile will ensure they learn what they need to take the next step.
Here is a second radio interview I did on Yvonne McCoy’s show SOS 4 Your Business. Yvonne asked me how small business owners can get value from using Facebook, LinkedIn and Twitter as marketing tools.
