Scheduling a Live Video takes time. You need to choose a topic, create a great title, plan your content and then actually go live. Naturally, if you’re trying to use Live Videos to get new clients you want to make sure you schedule your Live Videos at the best time so you get the most […]
When’s the Best Time to Schedule a Live Video? Read More »
Show Off Your Expertise To figure out what to say on live videos you first need to think about your overall goal. Ultimately your goal is to grow your business, but a single video isn’t going to do that for you. You need a strategy to get visible, then to build the know, like and
What to Say On Live Videos Part 2: Read More »
Getting Personal (Not Private) Tired of being the best kept secret in your industry? Learn what to say on Live Videos on Facebook, Instagram, YouTube or LinkedIn to gain visibility as well as build the know, like & trust factor with your audience. Video has become a major driver of visibility online. The algorithms are
What to Say on Live Videos: Part 1 Read More »
Coming up with content ideas for Instagram, Facebook (or whatever social media platform you use) can sometimes be challenging. You’re busy running your business then suddenly you need to be creative for your social media too. I created a list of fun made-up holidays in August to inspire you (scroll down to see the full
Content Ideas for Instagram August 2021: And how to use them. Read More »
Creating content for sharing on social media can be time-consuming and mentally draining. That’s why it is so important to find ways to reuse or repurpose your content. After all, if you can take one idea or one piece of content and share it all across the web multiple times and in multiple ways it’s
Repurpose Your Blog Posts to Save Time and Expand Your Reach Read More »
Why should you Get Personal with you social media posts? People want to do business with people they know, like and trust. Showing off your expertise isn’t enough. You need to give your followers a chance to get to know the person behind the business. What does that look like? You need to Get Personal.
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All else being equal, people prefer to do business with people they know, like and trust. That’s why you need to keep this in mind in your marketing. It’s the reason things like blogging, podcasts and videos work as marketing tools. You position yourself as an expert, give potential clients a chance to see how you
Know, Like and Trust in Your Marketing Read More »
When people are making a purchase, part of the decision process is looking the salesperson in the eye and deciding how well they trust this person. That is part of the reason why online sales is a little harder. It’s also why social media is so effective as a marketing tool. It gives your online
Is your social media profile photo helping your image? Read More »
How can you get the most out of your marketing efforts? Create a social media bomb. Read this article to discover what this means.
Repurpose your content and create a Social media bomb Read More »
Social networking – aka social media – is a way to connect to people online. The people component is often overlooked when people talk about social networking – they focus on the technology rather than the people. Facebook, LinkedIn and Twitter are examples of social networking sites. It may surprise you to learn that YouTube
What is social networking? A beginner’s guide Read More »