Archive for Business Basics
What’s your relationship with money?
Posted by: | CommentsIf you are in business you must focus on making a profit. Without profit, without earning descent money, you don’t have a business, you have a hobby.
Putting your focus on profit doesn’t make you a Ferengi. It is a necessary part of the business world. When you have a j-o-b, someone else is responsible for marketing, office space, administration and designing a business plan. You show up, do your job and get paid for your time.
But when you own your own business, even if you have employees, you are ultimately responsible for every part of your business. That’s why you charge a higher hourly rate than you would if you worked for someone else. Very few entrepreneurs bill 40 hours per week.
But in spite of this, many entrepreneurs have an uneasy relationship with money. And it is a relationship, as I was reminded by Iyabo Asani in a teleseminar I attended last night. In this teleseminar she said that money represents an exchange of energy. You provide a services (expend energy) and the customer gives you money in exchange.
However, if you have a problem relationship with money, it spills over into other parts of your business life. If you always feel there is never enough money, then it is often because you lack value in yourself. This can manifest itself in a lack of clients or in attracting clients who can’t or won’t pay what you’re worth.
What Iyabo said made a lot of sense to me. I know in my own life, my relationship with money hasn’t always run smooth. I don’t come from an entrepreneurial background so making money isn’t always seen as a good thing. This makes for some interesting thought processes when you’re in business, let me tell you.
However, when I focus on money, when I focus on cleaning up my relationship with money, things improve.
How? Read More→
My Secret Get-Through-the-Day Strategy
Posted by: | CommentsI have a confession to make. Even though I’m an adult – a middle-aged one at that – and I’m not currently parenting a breastfeeding baby, I nap. There, I’ve said it. I’m a napper.
Oh, it’s not like I nap every day. If you call me at 2 p.m. and I don’t answer, it doesn’t necessarily mean I’m in snoozville. It’s much more likely that I’m taking a late lunch or I can’t locate the cordless phone.
But the truth is, at least a few times a month, I will lay down after lunch and sleep.
How did this happen? It’s not like I’ve always been a napper. I can even remember in kindergarten (yes, waaaaaaaaay back then) laying on the floor and wishing “nap time” would hurry up and finish so I could get on with things.
So if at the ripe old age of five I was able to make it through the afternoon, why can’t I now?
There’s a couple of things at play. First, it is not at all uncommon for me to be sitting at my computer by 4 a.m. In fact, I prefer days when I get up that early. Think of it: I can have three and a half hours of work done before I even wake my son up for school. By noon, I’ve put in a full day. If I want to take the afternoon off and watch a movie, read a trashy novel, or even take a nap, I can easily do it without feeling guilty.
And if I work until my son gets home at 3:30 I can really get a lot accomplished.
Now it’s not as if I set my alarm for 4 a.m. and force myself out of bed. Far from it. My alarm is usually set for 6. However, very frequently I wake up a 4 a.m. And it’s not one of those groggy, peer at the clock, get up, stumble to the bathroom and then decide whether or not to go back to sleep. Most days when I wake up at 4 I’m wide awake. If I resist and try to stay in bed, sleep won’t come. Over time, I’ve learned when I wake up at 4, I might as well get up.
However, the 4 a.m. mornings are not usually the days I nap. Read More→
How I Cleaned Up My Inbox and Learned to Love RSS
Posted by: | Comments
Recently I had become frustrated with my management – or rather lack of management – of my email inbox.
As a business owner, a blogger, and an information junkie, I often scour the internet looking for information that will help me run my business or help me help my clients and readers run theirs. When I found something interesting I would usually be offered an invitation to subscribe to an email newsletter or blog feed via email. I usually accepted that offer.
While this had the benefit of keeping me informed about new content, it had a very big downside. My inbox was getting filled with emails that were not written for me alone. I was getting hundreds of emails a day. Emails that required a response or an action from me were getting lost in the noise.
To solve that problem I gradually started switching all my subscriptions to my Gmail account. This helped at first because it did start clearing up my inbox. But that wasn’t really working either. First of all, now I had two places to access mail. To access my Gmail account I had to log in and read it from my web browser. It just wasn’t a part of my daily routine, so I wasn’t logging in.
This led to a new problem. Because I wasn’t logging into my Gmail account regularly, I started re-subscribing with my main email address to feeds and newsletters that were very important to me. Now I was getting them in two places. Arrrrrrrrrgh!
Next I tried RSS. RSS is that little orange button you see in the upper left of this blog. If you subscribe using that button and use a feed reader (which is how you access your RSS subscriptions) you get updated whenever I write a new blog post. No more inbox.
The problem with that is Read More→
6 Ways to Get the Most Out of Attending a Conference
Posted by: | CommentsThis past weekend I attended Podcamp Toronto. It was an amazing weekend, in part because of the people who were there and in part because I had a plan. I went into the weekend knowing what I needed to get out of the event and how to get it. My personal event strategy is one that can be used for any conference you may attend.
1. Choose Your Sessions
Unlike some conferences, at Podcamp you didn’t have to register for individual sessions ahead of time. Even so, I spend a good bit of time looking over the sessions and the speakers. Before I got there I had a list I really wanted to attend.
However, I didn’t carve that list in stone. I know from past experience that sometimes the best sessions are not the ones I was expecting. So I kept my ears open. There were a couple of sessions I attended solely because some else said the speaker rocked. In each case, they were right. Being flexible about the sessions made for a better weekend.
2. Plan Who To Meet
Registration for Podcamp is public – you name goes on a wiki when you register. There was also a LinkedIn group and Twitter hash tags for the event. In spite of this, I didn’t see anyone who I really felt I needed to meet.
However, I didn’t just throw up my hands. I decided one of my goals for the weekend was to meet five interesting people who I would want to contact later and continue the conversations we had.
Setting this goal was very important for me. Although many people who know me personally may not realize this, I’m actually very shy. My natural inclination is to sit in Read More→
Tips For Effective Time Management
Posted by: | CommentsOne of the greatest challenges many people face in business and in their personal lives is that there never seems to be enough time to accomplish everything they need to do, let alone finding time for things they want to do! They look with envy at those who are able to successfully fit work, family, personal, and other activities into their lives. The reality is that we all have the same 24 hours per day, 7 days per week, 52 weeks per year – it’s how we choose to spend that time that makes all the difference.
In order to develop a time management system that will be effective for you, it’s helpful to start with some formal or informal assessments to help you compare the way you are currently living your life with the way you would like it to be. Identify the obstacles that are preventing you from managing your time effectively. Become aware of your biological rhythms to determine what type of activity you do best in the morning, afternoon, evening, and late at night. Explore your personality type preferences, and the way they affect the way you perceive and deal with time.
Depending on your specific challenges, some of the following strategies may help Read More→
