Pinterest is the one of the hottest social media sites going. In fact, it has almost caught up with Twitter in terms of number of users. For a long time it was almost 90 percent women but today most metrics I’ve seen show the gender split at about 50-50.
So what is Pinterest? It’s a social sharing site where people share images. You create virtual bulletin boards and “pin” online images to them. You can follow other people or just specific boards.
I’m still on the fence about Pinterest as a business tool. As I experiment and learn more, expect to hear more about it from me in the coming months.
In the mean time, I thought this was a particularly helpful infographic on the topic.
Are you using Pinterest? Why? What results are you getting? Please leave a comment and share.