I was at a networking meeting this week and we began talking about our favourite podcasts. For the uninitiated, a podcast is an audio recording distributed over the internet. It’s like radio except you can download episodes, listen at your convenience, pause and re-listen at will.
For business people, business podcasts can be an invaluable learning tool. Instead of having to travel to attend a course, you can download a podcast on almost any topic and be learning at home.
You can listen in your office while you work or you can upload them to your MP3 player and multi-task – listen while you workout, commute or do housework.
If you’ve never listened to a podcast, here are some of my favourites:
1. The Podcast Sisters – this weekly podcast features discussions by Krishna De, Anna Farmery and Heather Gorringe. These three women discuss Web 2.0, social media and other technology for “non-geek” businesses.
2. Street Smarts Marketing – Marketing expert Kathleen Gage interviews a variety of industry experts on topics to help you run your business better. You have to register to get access to get the downloads but it truly is worth giving up your email address.
3. Wonderful Web Women – Janet Beckers interviews successful women on the internet to learn their secrets.
4. Marketing Over Coffee is a new podcast for me … recommended by an internet marketing colleague. Hosts John Wall and Christopher Penn record it every business Wednesday at 5:30am Eastern at a coffee shop in Natick, MA, just outside of Boston.
5. Andrea’s More Effective Marketing Podcast. Yes, this is a shameless plug for my own podcast. I interview people who have knowledge to offer on subjects that I want to learn about. I learn tons from these people and hope you will too.
Andrea J. Stenberg
Do you listen to any podcasts that help you run your business? Please share the links by leaving a comment below.
