One of the advantages of being a solopreneur or small business is you can change direction faster than a large corporation; there are no committees or layers of management to consult. It’s just you making a decision.
However, too many small business owners get used to flying by the seat of their pants when it comes to making decisions – particularly decisions about marketing. This can have serious long-term effects on your business. If you don’t do enough marketing and your marketing doesn’t get results, you won’t have a business for long.
Watch my latest YouTube Video to hear 3 reasons why you need a written marketing plan.
Thanks for watching!
Andrea J. Stenberg
Please leave a comment here or on YouTube and tell me what you think about my video.
[...] Entrepreneur May 27, 2012 This article was originally posted in The Baby Boomer Entrepreneur >>Read this article on The Baby Boomer Entrepreneur Thank you Karen Gidderon for suggesting this [...]
[...] goals for 2013. Be specific and include your written marketing plan. How much money do you want to make this month or this year? What percentage do you want to [...]