A new spin on Automated Direct Messages on Twitter
By Andrea J. StenbergI’ve written a few times about automated direct messages on Twitter (Should You Send an Automated DM to New Twitter Followers? and Using Twitter: Another Look at Sending Automated Direct Messages)
An automated DM in Twitter is when you use software to automatically send a direct message to new followers. I was (and still am) against them because everyone knows they’re automated and are often annoying to the receiver. They do nothing to help the receiver get to know, like and trust you better. Getting people to know, like and trust you is your main purpose with marketing.
However, I recently received this automated DM and this is the exception to my no auto-DM rule. Why? Because it made me laugh – which is clearly the goal. It is poking fun at how most people craft these types of messages and instantly made me like the sender a little more. Therefore, it did the job.
What do you think? Leave a comment please.
Andrea J. Stenberg


I agree with you, Andrea. These days, people get so tense and are in a hurry. If someone sends me a quick note that makes me laugh, that might be my laugh for the day. Then back to work and my ‘gotta get it done’ takes over.
Now all they need to do is to get me to open those automatic Twitter emails.