Don’t wait for perfection
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Do you have a project or a new product in mind but you’re not quite ready to get started on it? Perhaps you’re waiting for a particular resource, or a chunk of free time to work on it. Or perhaps you need some extra money to put your plan into action.
I know because I’ve done this too – waited for the time/situation to be just perfect before getting started.
But then last week I was reading Prince Charming Isnt Coming
: How Women Get Smart About Money by Barbara Stanny. In this book, Stanny talks about how women often wait for a man to look after their finances for them. There is one particular passage that jumped out at me.
“Please note: “Mr. Right” or “Prince Charming” need not be a man, or even a person. Our prince could be an ideal job, an insurance settlement, the lottery jackpot, or just an amorphous “something” – anything that we fantasize will save us financially. To become genuinely smart with money, we must get to the point where we can say with total conviction, I can do it myself.
This passage really grabbed me by the throat and made me realize that there are a number of projects I’ve had on hold because I didn’t have everything perfect. Read More→
Simple Marketing Solutions to Lessen the Pain – Part 1
By · CommentsMarketing is not always something small business owners embrace. For many it’s a necessary evil … like a root canal. You know you need to do it but you don’t have to like it.
There are a number of misconceptions people have about marketing that makes it hard for them to get results. In the SOS 4 Your Business
in Business Blog Talk radio show I discussed them with host Yvonne McCoy.
Topics discussed were:
- not putting all your marketing eggs in one basket
- using the marketing medium your customers use
- having a marketing message geared to your audience
- marketing is usually a long-term strategy – you’re a farmer not a hunter
- and more
Listen to the replay of the show at SOS 4 Your Business or here by pressing play below.


